Meta Offers Free Verified Badges to Select Creators in Strategic Outreach Push

Meta has begun offering free Meta Verified subscriptions to select creators, a move that’s unlikely to inspire overwhelming confidence in the organic uptake of its paid verification offering.In recent weeks, Meta has been reaching out to various users—particularly creators—offering them a complimentary one-year subscription to Meta Verified. As shared by creator @ayfondo on Threads and reposted by social media analyst Matt Navarra, Meta is pitching the trial as a “reward” for “valued creators,” encouraging them to sample the benefits of its subscription model.Meta Verified promises a suite of enhanced tools, including identity verification, increased account protection, priority customer support, and new profile customizations, capped off with the once-coveted blue checkmark. On paper, it’s a compelling package—particularly for creators looking to build and safeguard their presence. But the fact that Meta is now giving it away, even temporarily, raises an obvious question: Is demand as strong as Meta had hoped?The move follows in the footsteps of X (formerly Twitter), which was the first major platform to commercialize verification. While these subscription tiers do provide new revenue streams, they also fundamentally shift the meaning of the verification badge itself. Where the blue checkmark once represented notability, it now signifies payment. In the process, the checkmark’s original value—as a symbol of public interest and institutional credibility—has been diluted.And yet, for Meta and other platforms, this shift is generating meaningful revenue. While Meta has not released official subscriber figures, some rough math gives us a glimpse into performance. Meta’s “Other” revenue category (excluding Reality Labs) has increased by approximately $280 million per quarter since Meta Verified launched in Q2 2023. Assuming a monthly subscription fee of $13, that suggests roughly 7.2 million active subscriptions—amounting to less than 1% of Meta’s sprawling user base across Facebook, Instagram, WhatsApp, and Messenger.That number aligns with the subscription uptake seen across the broader social media landscape. Paid verification, for all the noise, remains a niche product, popular among a small fraction of users seeking elevated support or visibility.Still, a few hundred million dollars in added quarterly revenue is hardly insignificant—especially for a product that didn’t exist until two years ago. And with the infrastructure already built, it’s low-hanging fruit for monetization.So what’s the endgame in gifting subscriptions to creators? Most likely, it’s about visibility. If users see respected or influential creators using Meta Verified—complete with enhanced visuals and elevated platform presence—it may help normalize the offering and increase uptake, especially among aspiring influencers or brands.Whether that gambit pays off remains to be seen. But Meta seems content to sacrifice some of the badge’s former prestige in exchange for subscription income, betting that what the checkmark lacks in exclusivity, it can make up for in scalability.In the end, the initiative speaks less to the allure of verification and more to Meta’s growing emphasis on recurring revenue—an increasingly common theme across the social media landscape. And for now, that’s enough to keep the experiment going.📢 If you're interested in Facebook Ads Account, don't hesitate to connect with us!🔹 https://linktr.ee/Adshinepro💬 We're always ready to assist you!

Still Using “123456”? It’s Time to Rethink Your Password HabitsYes, you’ve heard it all before. From cybersecurity experts to tech-savvy friends, the message remains consistent and urgent: strong, unique passwords are critical to protecting your digital life.In an age where nearly every facet of daily life is mediated by apps, platforms, and cloud-based systems, safeguarding your personal information is no longer optional—it’s essential. And yet, despite constant warnings, millions continue to rely on dangerously predictable passwords.To reinforce this point, the team at Visual Capitalist has shared a sobering breakdown of the most commonly used passwords globally—data gathered by NordPass from a staggering 2.5TB trove of compromised credentials exposed in known data breaches.These aren’t hypotheticals. They are the actual passwords people use, and which malicious actors have already exploited. Unsurprisingly, entries like “123456,” “password,” and “qwerty” still dominate the list.Simplicity might be convenient, but it’s a liability. If you’re using any variation of these predictable strings—or worse, the same password across multiple services—you’re essentially leaving your digital front door wide open.Cybersecurity professionals unanimously advocate for stronger habits: use a password manager, enable two-factor authentication (2FA) wherever possible, and update your credentials regularly. Code generators, biometric logins, and hardware keys offer even greater layers of protection.Yes, it’s tedious. But when compared to the headache of recovering from identity theft, financial loss, or a hacked account, the inconvenience is a small price to pay.So take this as your periodic reminder: review your password practices today. Because the internet never forgets—and neither do hackers.📢 If you're interested in Facebook Ads Account, don't hesitate to connect with us!🔹 https://linktr.ee/Adshinepro💬 We're always ready to assist you! 

In an ongoing effort to safeguard creators and their content, Meta has rolled out an integrated copyright checking feature within the Reels composer on Facebook. The tool is designed to help users identify potential copyright issues before publishing, allowing them to avoid post-publication penalties that can affect visibility, monetization, or even content takedowns.The new option, spotted by @cmcalgary on Threads, introduces a "Copyright Check" toggle directly within the Reels creation interface. Once enabled, Meta will scan eligible Reels for copyrighted material before they go live.“If you turn on copyright check, your eligible Reels will be scanned for copyrighted content,” Meta explained. “If copyrighted content is found, your Reels will be held for 1 hour to allow you to correct any issues before your Reel is shown to others.”For creators who choose not to enable the feature, Meta clarifies that Reels will still undergo post-publication checks—and any detected copyright infringement could lead to rights holders taking direct action. These consequences may include demonetization, loss of ad revenue (redirected to the rights holder), reduced reach, or the disabling of audio components.The copyright scan functionality itself isn’t entirely new. Meta has offered similar capabilities within Business Suite for scheduled posts. However, embedding it into the Reels composer offers a more seamless, real-time workflow, giving creators the opportunity to make necessary adjustments before hitting publish.Given the increasing emphasis on short-form video and the growing reliance on licensed content, this proactive step is likely to be welcomed by creators navigating an increasingly complex digital rights landscape.As Meta continues to expand access to this feature, the platform aims to strike a better balance between creative freedom and rights protection—an essential consideration in the evolving ecosystem of social media monetization.📢 If you're interested in Facebook Ads Account, don't hesitate to connect with us!🔹 https://linktr.ee/Adshinepro💬 We're always ready to assist you!